PRIM IMPROPER NAILS NEW ZEALAND

TRANSFORM EVERY SET INTO YOUR SIGNATURE OF SELF-EXPRESSION

ART FOR YOUR NAILS. STORIES FOR YOUR SOUL.

START YOUR STORY

SEEN & CELEBRATED BY

THE THEORY OF NAILS

Prim Improper now offers training - and we’re celebrating!

The essential first step into safe, confident nail work - whether you’re DIY, self-taught, or thinking about going pro.

Fully online, beginner-friendly, and HALF PRICE until the end of the month!

LEARN MORE

HOT THIS MONTH

CHRISTMAS

PRESS-ON NAILS

CRAFT YOUR DREAM SET WITH ONE OF OUR INCREDIBLE PRESS-ON NAIL PARTNERS

HANDMADE IN AOTEAROA

All of our products are made to order right here in Auckland, New Zealand.

completely customisable

Customise the size and colour of any of our designs - or create your own from scratch!

diy & salon options

Check out our range of Nail Transfer Tattoos and Professional Nail Foils to find your perfect products.

worldwide shipping

Speedy international delivery and FREE shipping with orders $79+ in NZ or $169+ worldwide.

JUST DROPPED

POUNAMU COLLECTION

POUNAMU NAIL TRANSFER TATTOOS | DARK

$27.00

POUNAMU NAIL TRANSFER TATTOOS | LIGHT

$27.00

POUNAMU ANAMATA NAIL TRANSFER TATTOOS | DARK

$27.00

POUNAMU ANAMATA NAIL TRANSFER TATTOOS | LIGHT

$27.00

POUNAMU TE AO MĀRAMA NAIL TRANSFER TATTOOS | LIGHT

$27.00

POUNAMU TE AO MĀRAMA NAIL TRANSFER TATTOOS | DARK

$27.00

MĀORI NAIL FOILS | NGĀ MOEMOEĀ O WHAKARURU | BRUSHED SILVER

$27.00

MĀORI NAIL FOILS | NGĀ MOEMOEĀ O WHAKARURU | BRUSHED GOLD

$27.00

View all

EXPLORE COLLECTIONS

PERFECT FOR SHORTER NAILS

PETITE

POUNAMU

MANA MĀORI

ADRIENNE WHITEWOOD

ISLAND

TIPS OF ELEGANCE

WEDDING COLLECTION

POSITIVE VIBES

BANDANA

LETTERING

TORRES STRAIT ISLANDS

J INDIGENOUS DESIGNS

CHRISTMAS

SUMMER FESTIVAL